Mindfulness programs for conferences, meetings and retreats

Presenting Mindful Client Relations at INBOUND19

What is Mindful Sales?

Here’ s a question that people often ask me:

What is mindful sales? Does that mean you can reduce stress when you sell?
Well . . . yes, but it’s so much more. Here are just some of the ways mindfulness helps:

Mindfulness helps you up your game.

Did you know that the National Basketball Association acquired a mindfulness app for all their players? They realized that just as important as physical strength and agility, it’s mental strength and agility that help players up their game.

Mindfulness helps you stay positive.

The brain has a built-in negativity bias which developed as an ancient survival mechanism. It’s widely reported that the average person thinks 50,000-70,000 thoughts per day, many of which are negative. Imagine being able to pick and choose positive thoughts that support your goals.

Mindfulness helps you become aware of your thoughts.

Your thoughts have a tremendous amount of power. Becoming aware of them allows you to clear your mind, so you can release negative thoughts and choose positive ones that support your goals; release judgments that could interfere with client relations—and much more!

Mindfulness helps you focus on your customers’ needs.

It’s said that people talk at an average speed of 150 words per minute, but when they listen, they can process 500 words per minute. Imagine being able to focus on what your clients say, listening with the intent to understand, rather than with the intent to reply—so you can discover how to serve them.

Mindful Workplace Study

I worked with a program consultant to implement mindfulness programs for groups of sales professionals in varying industries.

Participants reported statistically significant differences from pre- to post-program in the ability to:

  • Reduce stress,
  • Recognize and release negative self-talk,
  • Envision positive outcomes,
  • Feel confident,
  • Recognize new opportunities, and
  • Identify sources of motivation.

A majority of participants reported the intention to use the skills learned going forward.


Joy is a teacher who really makes you think in new ways. She led a 3-part class on Mindfulness for Sales Professionals at my office. I was skeptical that I would be able to meditate at all, and I had no idea what mindfulness is or how it might help me, but her clear explanations and examples showed me how useful these techniques can be in my interactions with clients and in other parts of my life. Her books are excellent too. She would make a fabulous keynote speaker at any meeting of sales professionals, and her classes are very worthwhile. I highly recommend Joy.

Sharron CochranLong & Foster Real Estate/Christie’s International Real Estate

Joy’s mindful sales training program was great. The time flew by in each of the four sessions. I especially liked her service-oriented approach to selling and the mindful listening exercises she had us do. She also taught my reps a lot of different ways to reduce stress and stay positive. I was so impressed with Joy’s program, that I’m planning on having her back for more training.

Jay Lim, VP of SalesSaval Foodservice

Joy’s sales seminar was a breath of fresh air. As a solopreneur, I have to sell, and it scared me. Her techniques are laid back and doable for me. I don’t have to have a personality transplant to succeed. I made more sales in the week after her seminar than I had in the previous month.

Sally StrackbeinPresident of Defining Story®

Joy drove home her messages in many creative ways, with comfortable group interaction activities. We were all enthusiastically engaged in the challenge of mindful listening. We were able to create our own affirmations, leading us to our personal and business goals. Joy’s training is extremely valuable. Our group enthusiastically agreed that it was a privilege to be the recipient of her teachings.

Pat Williams, MAT, CSABusiness and Senior Specialist, Speaker and Author of "Say the Right Thing"

Joy has a poised, confident, and creative style of presenting The Mindful Selling Solution training. She engages her audience with exercises and discussion, brings humor into the experience, and her stories illustrate the concepts taught. It was a great training professionally and personally. I highly recommend Joy!

Dee Cascio Author, Presenter, & Transition Coach

I had the pleasure of taking Joy’s three-day mindfulness training sessions and it was an excellent experience. The sessions were helpful in understanding the importance of meditation, both in business and every day life. Joy passed along tips on different meditation methods which I’ve already started putting to good use! Her friendly and inviting manner helped to make the class very interactive and fun. Highly recommended!

Robyn Porter, Realtor & Team Lead The Porter Group - Your Home TeamLong & Foster Real Estate/Christie’s International Estates

Listen to Joy carefully. Her depth of expertise in meditation and how it can impact your results can be a vital force in growing your business or career.

Mark LeBlancPresident, Small Business Success, Author of "Never Be the Same," "Build Your Consulting Practice," and "Growing Your Business!”